Welcome to Lightfinder Public Relations

Lightfinder PR is your beacon to media success. We illuminate your brand with strategic PR, boosting visibility and reputation. Let us shine a light on your story.

Lightfinder PR is a boutique Public Relations Agency. We provide hands-on public relations and communications services. As a result, our clients receive the curated type of attention they would only sometimes receive from a corporate agency.

Media & Public Relations

Media Relations
Earned Media Regional, National & International
Feature Pitching & Placement
Press Release Development & Distribution
Partnership & Sponsor Opportunities
Media Training, Tracking & Analytics
Business Development

Messaging & Strategy

Press Conferences
Research & Development
Content Creation
Storytelling, Messaging & Talking Points
Crisis Media Messaging
Set Meaningful Goals
Collaborative Communication

Marketing & Digital Marketing

Campaign Development
Traditional & Social Media
Newsletter Content Development & Online content
Event Planning & Production
Photo Shoots & Video Production
Graphic Design Projects
Red Carpet & Ribbon Cutting
Tracy McCormick Grayscale

About Us

Partnering with leading clients in arts, entertainment, sports, environment, health & wellness, education, non-profits, authors, veterans organizations, and B2C. Lightfinder’s mission is to curate credibility and exposure for your brand through transparent and conscious communication. Clarity is freedom.

Lightfinder PR has secured placements at the outlets below and many more


Just Call Me Grayce

Just Call Me Grayce

Several years ago, I changed my nickname from "Tracy" to "Grayce." I've conjured it my entire life for those wondering about the name change. I never imagined that I would change my name. However, after being gifted a sound frequency reading with someone who rebrands...

Ancestral Reflections

Ancestral Reflections

"The Biggest Problem in Communication Is the Illusion That It Has Taken Place" #GeorgeBernardShaw “A daughter of a King of Ireland, heard A voice singing on a March Eve like this, And followed half awake and half asleep, Until she came into the Land of Faery, Where...